“[Warren Buffett] called this progression the ‘three Is.’ First come the innovators, who see opportunities that others don’t and champion new ideas that create genuine value. Then come the imitators, who copy what the innovators have done. Sometimes they improve on the original idea, often they tarnish it. Last come the idiots, whose avarice undermines the very innovations they are trying to exploit.”

“I must warn you, stalwart defenders of Inbound Marketing, that Goliath is figuring out how successful Inbound Marketing can be. While P&G has a historical record of being on the cutting edge (when it comes to advertising as a giant consumer manufacturer, at least), it won’t be long before other large companies in the B2C space start doing the same. Soon after that, companies like Microsoft, Adobe, and IBM will realize that there are ways to adapt techniques that work B2C, and try them out with B2B sales.”

“Aside from standard business adjustments, he credited most of his stability and success to the carefully planned, strategic relationships he built and nourished over the years with his suppliers, partners, customers and neighbors. This brake shop owner had mastered the now familiar online/social media strategies decades ahead.”

“For those of you looking to lay claim to your real name on Twitter follow these steps. Or just keep sulking from a distance – that worked for me for a while.”

“Things have to change. Marketers often talk about mobile as the “third screen” (the first being TV and the second being the computer screen)… and it turns out they (and I include myself in this bunch) got it all wrong. “

“Everyone is so proud of their ignorance in this world that it baffles me. So can everyone just do me a personal favour and make their resolution to stop acting like they know something when they obviously don’t have a clue!?”

“Great ideas, great products, great experiences come from creating something that is especially useful, meaningful, or fun for another person. Masters of experience design always have an orientation toward benefiting ‘the other.’”

“There is no doubt that Starbucks needs an overarching brand to tie all of its product categories and businesses together. But it also needs to establish clear branding for each of its new verticals, starting by preserving the integrity of its core business: Starbucks Coffee.”